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Deardra Green-Campbell is Executive Director of
Women's Economic Development Agency, Inc. (WEDA), an
Atlanta, GA non-profit organization that assists women
in achieving self-sufficiency through a focus on
entrepreneurial development and economic literacy, a
role she assumed in 2001 in an effort to channel her
professional knowledge and skills for the benefit of
those who, for a variety of reasons, have traditionally
been disenfranchised from wealth-building and related
opportunities.
A career investments manager and banker, Ms. Green-Campbell has held a number of senior level positions with leading financial services institutions like NationsBank (now Bank of America), Dreyfus Investments and Charles Schwab & Co. It was during her twenty-plus year corporate tenure that she began to adopt the position that a majority of social ills, like crime, teenage pregnancy, drug and alcohol abuse, low educational attainment and community blight, are most often symptomatic - not causal, as "traditional" thinking has long held - of economic dependence and that in order to eradicate such ills, it is necessary to help affected individuals become economically self-sufficient and, ultimately, move them into the economic mainstream. As WEDA's Executive Director, Ms. Green-Campbell has become a leading advocate of economic empowerment through education and has helped the organization create a number of highly successful programs that combine formalized classroom training, technical assistance and mentoring with access to a wide array of resources designed to help clients achieve and maintain economic self-sufficiency. Ms. Green-Campbell's ability to translate complex business and financial topics into easy-to-understand written and oral communications has also made her a much sought-after workshop facilitator and financial journalist. She has appeared on a variety of television and radio broadcasts, has written numerous articles for print and electronic media, and has helped thousands of investment and entrepreneurial workshop participants gain a better understanding of financial and business concepts. Among other honors, she has been profiled in "Women and Technology" (an Oprah Winfrey/Oxygen Channel cable-television special); Atlanta Business Chronicle; Philadelphia Tribune; Baltimore African-American; Atlanta Journal-Constitution; Career Focus Magazine; Jet Magazine; Gary (IN) Post-Tribune; and "Who's Who Among Black Americans." Ms. Green-Campbell is a native of Gary, Indiana. She received her formal education at Purdue and Western Michigan Universities and has undertaken coursework from the College for Financial Planning, The Investment Training Institute and The American Banking Institute. She, her husband and their adult son reside in Atlanta. |
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